We focus on one thing:

Making complex projects succeed.

High-impact investments require more than analysis, they require clarity, anticipation, and disciplined execution to move forward with certainty.

MexStrategy is a strategy and investment-attraction firm focused on making projects happen. We work closely with each client to understand their goals and design strategic, innovative paths that turn ideas into reality, no matter the challenge.

We approach every project with fresh eyes. Instead of relying on a single way of doing things, we use a flexible methodology that guides our thinking without limiting it. This balance allows us to simplify complexity, anticipate risks, and create solutions that draw from experience while adapting to new contexts.

Our work spans the full lifecycle of a project. We integrate stakeholders, align expectations, and connect clients with the right partners and institutions through a strong and ever-expanding network. With clarity, discipline, and anticipation, we ensure steady progress and informed decisions at every stage.

At our core, we believe in commitment, collaboration, and integrity. Our purpose is clear: to be the leading strategic partner for companies investing or expanding in Mexico, delivering results, building trust, and enabling long-term success.

José Luis Romo
CEO

Market Entry | Public-Private Strategy | Investment Execution

José Luis holds a Master’s in Public Policy from Harvard University, a Master’s in Economics from the University of Warwick, and a Bachelor’s in Economics from ITAM. He served as Secretary of Economic Development and Secretary of Public Policy for the State of Hidalgo, as Economist at Banco de México, and as Advisor to the Secretariat of Finance. He also led the Planning Unit of IMSS and collaborated with the OECD and the UK Government.

Founder of MexStrategy, he has directed initiatives totaling over US$14 billion, attracting global companies across manufacturing, energy, and infrastructure. His work has been recognized by the Government of the United Arab Emirates and Oxford Business Group.

José Manuel Jiménez
Senior Partner

Project Integration | Execution Architecture | Infrastructure Delivery

José Manuel holds a Bachelor’s in Civil Engineering, an MBA from Tecnológico de Monterrey (ITESM), and a Specialization in Strategy from MIT Sloan. With over two decades of experience, he has directed large-scale projects in industrial development, rail infrastructure, waste management, and industrial real estate, managing a portfolio exceeding US$5.4 billion, with individual projects valued at over US$300 million.

As CEO of PRADERA, he developed a consulting practice focused on venture capital structuring and real estate investment. At MexStrategy, he leads project integration, execution architecture, and the alignment of public and private stakeholders, working alongside organizations such as the OECD on evidence-based regional investment attraction strategies.